Ford is finally out with a name for its latest electric creation. The official name is – drumrolls – the Mustang Mache-E. Although The Mustang-inspired SUV by Ford is not going to be public until November 17, you can still find some pictures of the car in the camouflaged wrap online.
The annual Los Angeles Auto Show this year will start next week and will be hosted by some very big names such as Idris Elba. At the end of the event, customers will be able to make a reservation on Ford.com. The reservation will cost $500, but the deposit is refundable. Also, Ford is giving away a ‘limited first edition’ version to first customers.
Excited about the debut of Ford’s electric vehicle? The debut will be live-streamed on YouTube, Facebook, Twitter, and Autohome (China). Ford will also be allowing customers from the United States, Canada, and Europe to reserve the vehicle with their desired specifications.
All they need to do is create a Ford account, select their preferred Ford dealer (for easy pick up of the car once it’s yours), and enter their credit/debit card details and address. The process seems simple enough, but there is a twist. Reserving does not mean the car is theirs.
Reservation simply means that they will be able to finalize their configuration next year when the ordering queue opens. So that means your prior deposit does not ensure the delivery of your vehicle.
The details for the ‘First Edition’ will be revealed by Ford on the day of launch. Some details are left on the internet by Ford to increase the frenzy among car fanatics. The car is said to have a targeted EPA range of at least 300 miles. The car will come with a charging rate of 47 miles in 10 minutes when used a 150kW DC fast charger. Also, Ford will provide its customers with two years of free charging across Ford’s electric vehicle charger network.
Ford is going out on a limb by diverting from what its brand is known for. As we know from the past, thanks to brands like Porsche, Jeep, and Lamborghini, fans do not like messing with the classics. So Ford’s new creations certainly need to live up to the brand’s name. Also, as long as Ford does not stop producing the Mustang coupe, there shouldn’t be any problems.
Ford has spent an ambitious amount of $11 billion to electrify its entire lineup and has promised to bring up to 40 all-electric and hybrid vehicles by 2020. The Mustang Mach-E is not even made public, and Ford is already teasing an electric F-150 truck, so that’s something to look forward too.
That’s not all, Ford is going way beyond and has announced that they will build an electric SUV based on tech from EV startup Rivan in which they have invested a staggering $500 million. Ford will also build an electric car using Volkswagen’s modular EV platform. It’s safe to say a collab between Ford and Volkswagen is also on the way.